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TBWA's brain booty and disruptive interestingness across creative culture and media arts.

Curated by Abbey Dethlefs.

Founded by Maria Popova, editor of Brain Pickings.

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With the holidays on the horizon, its gems like Where, the Why, and the How, a new hardcover, that are going to help check off that gift to-do list that much quicker. Whimsical, wonderful and quirky? Check!

Published by Chronicle Books, answers to some of science’s most fun questions—like “Why do we blush?” or “What existed before the Big Bang?” are unveiled in delightful illustrations. The best parts, however, may be the contributions from 75 artists—free-form illustrations that riff on the scientific essays with as much literality or imagination as the artist chose.

The result of this collaboration is like a science book published by The New Yorker. Images range from 1980s textbooks homages (coral!) to dinosaur watercolors to Escherian mind-benders to straight-up trippy, surrealist work that would be at home on an album cover.

Read the full article here at Fast Company Design or purchase the book here!

Posted on Monday, November 5th 2012

The good news is in! According to science, power naps = productive employees. Not a new concept, but watch this quick video and learn exactly what you can tell the boss next time you consider crawling under your desk a la George Costanza for a little post-lunch shut eye. 

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Posted on Friday, July 27th 2012

The history of Mesopotamia in a 10 minute cartoon for adults? Yes please! 

Former mental_floss writers John and Hank Green have started a new nerdy thing on YouTube, and it’s pretty great: Crash Course is a series of educational videos covering World History (John) and Biology (Hank). The production values are high (including animation, HD, all that good stuff), and each video is about ten minutes long. 

So without further ado, I give you Crash Course #1: The Agricultural Revolution. 

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Posted on Wednesday, May 23rd 2012

Shaq and the Mini-Shaq, the extreme primates. File under ‘Odd Yet Awesome’
Excerpt from Scientific American:
Shaquille O’Neil, one of the world’s most recognizable professional basketball players has used his stature to highlight one of the world’s smallest primates: the mouse lemur from Madagascar. Under the direction of primatologist Dr. Patricia Wright, Centre ValBio aims to better understand and protect the island’s endangered wildlife and habitats.

Shaq, an NBA legend who retired last year and earned a doctorate degree in education from Barry University in 2012, posed with a mouse lemur at Zoo Miami in March to advocate for Centre ValBio, a non-profit conservation organization based in the rainforests of Madagascar. 
Full article.
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Shaq and the Mini-Shaq, the extreme primates. File under ‘Odd Yet Awesome’

Excerpt from Scientific American:

Shaquille O’Neil, one of the world’s most recognizable professional basketball players has used his stature to highlight one of the world’s smallest primates: the mouse lemur from Madagascar. Under the direction of primatologist Dr. Patricia Wright, Centre ValBio aims to better understand and protect the island’s endangered wildlife and habitats.

Shaq, an NBA legend who retired last year and earned a doctorate degree in education from Barry University in 2012, posed with a mouse lemur at Zoo Miami in March to advocate for Centre ValBio, a non-profit conservation organization based in the rainforests of Madagascar. 

Full article.

(via)

Posted on Monday, May 21st 2012

Heart Drawn: Leonardo da Vinci’s Intricate Anatomy


From the collection Leonardo da Vinci: Anatomist, Queen’s Gallery, Buckingham Palace, London, 4 May to 7 October 2012. It’s mind-boggling how ahead of his time he was.

Excerpt: 
AROUND 1513, Leonardo da Vinci made detailed drawings of the heart and wrote nearly 2000 words of notes on the organ in his characteristic mirror handwriting. Intrigued by the way the aortic valve opens and closes to ensure blood flows in only one direction, he set about constructing a model.

“First pour wax into the gate of an ox’s heart so that you may see the true shape of the gate,” he wrote. With hardened wax as a template, he recreated the structure in glass. By pumping a mixture of water and grass seed through the glass he was able to observe how the widening at the base of the aorta caused swirls of seeds. These eddies, he believed, helped to close “the little doors of the heart” - the three cusps of the valve.

These studies are among 87 original drawings on display in Leonardo da Vinci: Anatomist, the largest ever exhibition of his anatomical works. According to curator Martin Clayton, it is time da Vinci was celebrated as a scientist. “Many of Leonardo’s drawings have been regarded as science in the service of art,” he says. “I want to make the point that this is proper science.”

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Posted on Tuesday, May 8th 2012

Copyright 2012. by .

Looking to keep things in perspective? This absolutely incredible interactive infographic, Magnifying the Universe, should do the trick. Designer NumberSleuth has developed a beautiful illustration scaling over 100 items within the observable universe ranging from galaxies to insects, nebulae and stars to molecules and atoms.

And as the brains behind It’s Okay To Be Smart pointed out, “Remember: You aren’t insignificant. Nothing else on any scale (that we know of) has the power to define their place in ordered life quite like we do. We are powerful in the infinite powers of our minds.”

Posted on Tuesday, May 1st 2012